Sailing should feel transformative. Yet after listening to some avid sailors, we wondered if things could be different. At Virgin Voyages we think the time to epicly change sea travel is upon us.
Welcome to our own, fresh take on cruising!
Here, curiosity is more important than an itinerary. Interactions matter more than transactions. With us, you don’t ‘tourist’– you voyage.
We’ve assembled a ‘Creative Collective’ from some of the world’s leading design firms to help us redefine what people expect from a cruise ship. These creators are responsible for some of the most talked about travel spaces in the world, including Ace Hotels, The Standard High Line and Mondrian Hotels.
Equally important to the ship’s physical design is the desire to create a meaningful experience for guests. Virgin Voyages will feature exciting ideas in entertainment and music to provide our Sailors (not passengers or cruisers) with a strong variety of programming options.
In fact, it won’t be a cruise at all. It will be a voyage!
The Scarlet Lady
The first Lady Ship of our Virgin Voyages fleet is almost here, and she’s shaping up to be quite a beauty. If the leading lady image on the livery seems recognizable, it might be because she’s made appearances on Virgin entities before. Designed by artist Toby Tinsley, her likeness appears on Virgin Atlantic and Australia aircrafts as well as the Virgin Galactic spaceline.
Now, she’s emerging again, but this time she reappears as a mystical Mermaid – the soul and spirit behind the first Virgin Voyages ship.
Though beautiful and mysterious in vision, she represents a woman of power – the leader not only on our first voyage, but also in our efforts to encourage front-facing female leaders throughout our company with our Virgin Voyages Scarlet Squad Program.
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